The Challenge
Air Dolomiti sought to modernise its onboard retail operations by addressing key inefficiencies in inventory management, point-of-sale transactions, and overall passenger engagement. Traditional methods of handling onboard sales were time-consuming and lacked real-time adaptability. The airline needed a solution that would streamline crew workflows, enhance passenger interactions, and optimise logistics to improve service quality and revenue generation.
About Air Dolomiti
Air Dolomiti, established in 1991, is an Italian regional airline and a wholly-owned subsidiary of the Lufthansa Group. Headquartered in Dossobuono, Villafranca di Verona, the airline operates primarily from its hubs at Munich and Frankfurt airports, connecting various Italian and European destinations. With a modern fleet of Embraer 190 and 195 aircraft, Air Dolomiti is committed to providing efficient and reliable service, focusing on customer satisfaction and operational excellence. The airline offers multiple daily flights tailored to both business and leisure travellers, reflecting its dedication to quality and innovation in the aviation industry.
"This partnership with Omnevo represents a new chapter for Air Dolomiti, where we are setting new benchmarks for inflight retail. By combining advanced technology with comprehensive crew training, we have enhanced not only the onboard experience for our passengers but also operational ease for our crew. We are excited about the possibilities this collaboration will bring in the future."
The Solution
Omnevo’s digital retailing platform was seamlessly integrated into Air Dolomiti’s operations, providing a transformative solution that modernised onboard sales and inventory processes. The implementation covered multiple key areas:
- Full System Integration: The platform was designed to align with Air Dolomiti’s flight and crew rostering, payment, and settlement systems, ensuring seamless operations and financial tracking.
- Advanced Logistics Module: The integration of Omnevo’s logistics module enabled efficient cart set preparation, optimised stock management, and streamlined service flows for the crew.
- Intuitive ePOS Application: Air Dolomiti’s crew was equipped with Omnevo’s user-friendly electronic 3-in-1 Point of Sale (ePOS) system, allowing transactions to be processed quickly and efficiently.
- Comprehensive Crew Training: To ensure a smooth transition, Omnevo and Air Dolomiti conducted extensive training sessions, empowering crew members with the confidence to use the new technology effectively.
These digital advancements provided an enhanced passenger experience, enabling seamless food and beverage purchases while optimising operational efficiency for the airline.
The Results
Following the implementation of Omnevo’s solution, Air Dolomiti experienced significant improvements across its operations:
- Operational Efficiency: Manual processes were eliminated, reducing transaction times and enabling crew members to focus more on customer service.
- Enhanced Passenger Experience: Passengers benefited from a more intuitive and seamless shopping experience, with improved food and beverage service options.
- Revenue Growth: The new retail platform unlocked new revenue streams through tailored onboard offerings and optimised stock management.
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