The Challenge
A Unified Digital Experience for a Seamless Passenger Journey
Zurich Airport, one of the world’s premier international hubs, sought to transform its e-commerce ecosystem to enhance the passenger experience and build a stronger direct-to-customer business. The airport needed a solution that would seamlessly integrate digital services, drive convenience, and personalise the passenger journey.
Key challenges included unifying digital touchpoints, providing seamless access to services, and ensuring an intuitive and efficient shopping experience for travellers.
About Zurich Airport
Zurich Airport stands as one of Europe’s premier international hubs, renowned for its seamless efficiency, world-class services, and forward-thinking innovation. Serving millions of travellers annually, the airport is a leader in delivering a modern, digitally enhanced travel experience. With a strong focus on customer-centric solutions, Zurich Airport continuously invests in cutting-edge technology to optimise operations, streamline passenger flows, and provide a more personalised and convenient journey. Its commitment to innovation ensures that travellers benefit from a connected, efficient, and enjoyable airport experience at every touchpoint.
"We are excited to embark on this transformative partnership with Omnevo. By consolidating our ecommerce strategy within our digital experience platform, we can ensure a consistent and exceptional experience for our passengers and guests. We believe that this collaboration will elevate our airport’s ecommerce capabilities to new heights, reinforcing our commitment to delivering world-class services."
The Solution
Omnevo partnered with Zurich Airport to launch ZRH Comfort, the first phase of a comprehensive ecommerce transformation. This cutting-edge digital platform enables passengers to browse and purchase a range of services and products seamlessly, enhancing their travel experience.
By integrating Omnevo’s advanced ecommerce technology, Zurich Airport now offers a unified digital experience platform, ensuring convenience and efficiency at every touchpoint. The system is designed to connect passengers to airport services effortlessly, minimising friction and maximising engagement.
Strategic Priorities
- Passenger Experience: Delivering a seamless, intuitive digital journey that enhances convenience and engagement.
- Ecommerce Transformation: Creating a future-proof platform to drive direct-to-consumer business.
- Operational Efficiency: Ensuring a unified and scalable digital infrastructure that supports long-term growth.
The Results
Following the implementation of Omnevo’s solution, Zurich Airport has successfully laid the groundwork for a next-generation digital airport experience. The launch of ZRH Comfort represents the first step in an evolving strategy that will redefine the way passengers interact with airport services.
Key results include:
- Seamless passenger engagement with an intuitive digital experience.
- Enhanced e-commerce offerings, providing greater accessibility to airport services.
- A streamlined, unified platform that ensures consistency across all digital touchpoints.
- Future scalability for ongoing enhancements and expanded service offerings.
Passengers now enjoy a more personalised, efficient, and engaging airport journey, with an effortless connection to services that enhance convenience and satisfaction.
Want to find out more?
Book a discovery call to find out how we can help you increase revenue, delight passengers and improve operational efficiency.
