SKY Express wanted to elevate their digital ancillary revenue and expand their onboard F&B product offering. This developed a new standard of experience for its customers and provided significant new operational gains and competitive advantages for the young airline.
Despite the challenges of the global crisis, SKY express has successfully continued to expand our routes, develop our operations, and improve the customer experience. Omnevo’s solution has helped us in delivering those ambitions by creating powerful new efficiencies in our F&B operations as we bring greater choice and a stronger inflight experience to the SKY express passenger.
George Lioumpis, General Manager / SKY Express
Launched in 2005 SKY Express is the fastest growing airline company in Greece with daily presences at 34 greek airports. They have one of the youngest fleets with the smallest environmental footprint in the region, both in terms of fuel efficiency and of CO2 and N0x emissions.
an enhanced experience that delights the passenger, encouraging them to spend more and creating a stronger link with the airline
carrying pre-ordered F&B greatly reduces the total weight carried on-board and vastly reduces the amount of unused/returned stock.
the passenger’s pre-ordering of their preferred F&B means that less is wasted.
The new digital platform is tailored to the needs of SKY express in prioritizing the airline’s key customer service and operational elements as it continues to expand its network of mid-range European destinations. Central in this is the development of its inflight customer service and F&B offer from the industry standard of a simple complimentary offering, particularly through the development of its new ‘SKY Drinks & Bites’ expanded menu on international routes.
From Omnevo’s menu of fully-integrable modules SKY express was able to select precisely the elements needed for its initial phase of digitalization, with the platform built on four key modules: Retail/F&B program - including product offering, pricing, promotions, financial reconciliation; Supply Chain Management - supplier management, product procurement, inventory management; Logistics - core management and logistics preparations, including preparation & operational processes across the product journey and; ePOS - onboard sales and crew support and training.
For the airline:
For the passenger:
SKY express established a core warehousing operation at its Athens base and, having seen the smooth integration of that facility, gained the capability and confidence to quickly develop additional sites, when required.
After close discussion with the Omnevo team, a digital solution was tailored to the needs of SKY express, prioritizing the airline’s key customer service and operational elements:
